Stop bidding on keywords.
Start bidding on people.
Upload your Amazon search term report. In 60 seconds, discover which shoppers are making you money — and which are eating your ad budget.
Drop your Search Term Report here
or click to browse · CSV files only
Choose fileExport from Seller Central → Reports → Advertising Reports → Search Term Report
Amazon treats every shopper the same. They're not.
When someone searches “cheap overnight face mask” and someone else searches “best bio collagen treatment” — they are completely different buyers. One will buy the cheapest option they can find. The other will pay a premium for quality. Right now, you're bidding the same amount on both. PersonaBid fixes that.
How it works
Upload your report
Export your Search Term Report from Amazon Seller Central and drop it here. CSV only.
AI classifies shoppers
Our AI analyses every search term and sorts shoppers into 4 intent personas in under 60 seconds.
Get your bid strategy
Receive a PDF report with keyword-by-keyword bid adjustments and ad copy recommendations.
The 4 shopper personas
Price-led, high comparison rate, low LTV. Signals: cheap, deal, under £X, discount.
Quality-led, repeat purchaser, high LTV. Signals: best, professional, ingredient names.
Not ready to buy yet — high remarketing value. Signals: vs, review, how to, does it work.
Emotion-led, gift buyers common here. Signals: short query, gift, tonight, quick.
One report. Immediate ROI.
Early access price while we refine the tool
- ✓Full persona breakdown of all your search terms
- ✓Keyword-by-keyword bid adjustment table
- ✓Wasted spend analysis
- ✓Ad copy recommendations per persona
- ✓Campaign restructuring guide
- ✓PDF report delivered by email instantly